Behold the power of cartoons: Because of an obscure reference in the new season of the Adult Swim cartoon "Rick and Morty", McDonald's is bringing back its throw-back Szechuan Sauce dipping for one day only. Now, though, the fast food chain is planning on bringing the sauce back in full force for one day only.
McDonald's first released its Szechuan teriyaki dipping sauce as a limited-edition promotion for the premiere of the Disney movie "Mulan" in 1998. Fans can grab McDonald's Szechuan sauce at select locations on Saturday, Oct. 7. Savvy McDonald's marketing people picked up on the bit, sending Rick and Morty creator Justin Roiland a supply of the longed-for sauce. The McDonalds in Midtown Detroit at 4235 Woodward starting at 2 p.m. But as of noon on October 3, no one at the Riverside McDonald's could confirm that it will have the sauce on Saturday. Customers will also receive limited edition, individually numbered, illustrated, screen-printed posters of their favorite sauce; these are available on a first-come, first-serve basis. The show's lead character Rick Sanchez, grandfather to nervous and timid teen Morty, proclaims his love for the short-lived nugget dip. "Technology is wonderful. But delivering for our customers is better still", McDonald's chef Michael Haracz wrote cheekily in a release.
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Roiland, Harmon and other "Ricky and Morty" writers lobbied the fast-food chain to revive the condiment on Twitter after the release of their episode in April, praying for their cultural influence to persuade the giant corporation. "If anyone from McDonald's is reading this, I don't see anything wrong with what they're doing, and clearly neither does their legal department".
"Rick and Morty" follows Rick, a frequently intoxicated, nihilistic mad scientist, and his grandson Morty, a perpetually anxious teenager, on their adult-themed adventures across planets, universes and dimensions. You can find the complete list of participating restaurants here.