4G-enabled Micromax Bharat 1 launched in India for Rs. 2200

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The Indian state-owned telecom giant BSNL has unearthed a lucrative unlimited calling and data plan against only RS. 97/month for the buyers of the Bharat phone manufactured by Micromax. Both Micromax and BSNL have been working with an aim to bring the next wave of unconnected users on the Internet. Unlike the Jio Phone though, the Bharat-1 is not locked to a particular network. This phone will take on Reliance Jio's Jio Phone.

After Reliance Jio and Airtel, BSNL has now come up with its VoLTE-capable feature phone in partnership with Micromax. It is powered by Qualcomm Snapdragon processor to ensure a lag-free performance.

In terms of specifications, the Micromax Bharat 1 features a 2.4-inch QVGA display, and a removable battery.

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It has a 2-megapixel rear camera and a VGA selfie camera. That said if you pay Rs. 2,200, the feature phone will be all yours, and you can use the device with any network, including Reliance Jio. And Micromax is also offering some digital content services such as Live TV, movies, and music. Connectivity features including 4G VoLTE, WiFi 802.11 b/g/n, Bluetooth 4.1 LE, GPS, USB 2.0. The Micromax Bharat-1 will be available in retail stores across India from October 20 at a price of Rs 2200. "We are confident that Bharat-1 will help millions of users experience data and calling experience like never before", Anupam Srivastava, Chairman and Managing Director, BSNL, said. But if a customer uses the respective devices for three years, Jio Phone would cost them Rs. 6,008, whereas the Micromax Bharat-1 would cost customers Rs. 5,692.

As reported earlier, the Bharat 1 handset is a dual-SIM handset and comes bundled with a BSNL SIM card and a suite of services from BSNL. Micromax has added support for 22 Indian languages out of the box in Bharat 1. Reliance Jio's effectively free offering of low-priced 4G enabled VoLTE handset has triggered a new form of handset revolution in the Indian telecom sector, and now BSNL is the latest contender in this new-age telecom war.

A lot is riding on the Bharat-1 for Micromax, which has lost much of its smartphone market share to Chinese smartphone makers in the last two years.

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