Amazon Allegedly Working on Messaging App for iOS and Android Called 'Anytime'

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Anytime appears to be more ambitious product and it seems it is created to compete other messaging apps like Facebook messenger and WhatsApp. Amazon is also promising privacy and security of your messages with the option to encrypt those portions that you'd prefer to keep private. This essentially means that either you'll have to choose a username or you'll be connecting on the app from other social media like Facebook, Google+ or Twitter.

Retail giant to dip its toes in the hotly contested messaging space with Anytime and it is one of the most ambitious Amazon's tech projects in recent times.

The news comes in the wake of reports that Amazon was considering a takeover of Slack, a corporate messaging and software start-up. Amazon's personal assistant Alexa may also be integrated in some way. Apparently, the app will enable users to chat with businesses for customer service and even for shopping.

The app will also allow for photo sharing with filters. Known as Anytime, the app could supposedly handle SMS, video calling, voice calls, stickers, games, photos, and oh, so much more. According to the image shared, here is what the Amazon's new messaging app- Anytime could be like. But Instagram also had an existing user base and promotional links with its parent company Facebook as well, which it could use to grow the service.

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Amazon's messaging app Anytime is expected to be powered by the company's chat service for enterprise users called Chime.

One of the more curious features surrounding Anytime is that it will reportedly not require individual users to be mapped to a specific phone number.

While certain corners of the software arena have been, well, cornered by a single big name, there are others in which there is choice aplenty. Hence, to be able to compete in the tough market, Amazon must introduce all the advertised features at the launch event.