But nice hardware is easy to find on any phone, so the company also built an ecosystem of accessories. "And that's the flawless time to start a company with this".
Rubin, however, did raise $300 million for his latest venture and the company is valued at nearly $1 billion. This alone has created a lot of hype around the smartphone. Sprint will exclusively carry the Essential phone in its stores.
The pricing for Sprint Essential Phone is now unknown, however, the unlocked Essential phone is available for $699 on the official Essential website. OpenSignal continues to rate Sprint as the worst network compared to rivals.
The Essential Phone will start shipping out to customers by the end of the month.
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Carrier exclusives are also an antiquated practice that have been (rightfully) fading away for years, and they typically boil down to little more than marketing partnerships.
It's worth noting that Rubin has various ties to Sprint. It will be compatible with all four major carriers in the country.
It's 2017 and cell phone companies still offer exclusive handsets. It's like, too, that Sprint pushes the Essential Phone in advertising spots on television and online. It was confirmed yesterday that this handset will be exclusive to Sprint in the United States and will be compatible with other carriers as well.
"We like to bet with where we think the market is going as opposed to where the market was", Essential President Niccolo de Masi tells USA Today. Those materials may make the phone more resistant to drops and scratches than aluminum and other more commonly used elements.
When investing geniuses David and Tom Gardner have a stock tip, it can pay to listen. Pre-register to be one of the first to own Essential Phone from sprint at www.sprint.com/essential. The device is expected to be sold in Best Buy outlets as well.