New York City cafe says Starbucks stole its unicorn drink

Adjust Comment Print

It was the colour-changing beverage that got consumers talking - but when Starbucks launched its Unicorn Frappuccino two weeks ago, it presumably wasn't expecting to face legal action from a company claiming to have invented the drink first within the month. Inevitably, a barista, desperate to keep the trend alive, created a Mermaid Frappuccino, but, perhaps due to a lack of neon ingredients, it looks exactly the same as the dragon version, but includes toasted coconut and matcha powder.

A Brooklyn cafe that created a "Unicorn Latte" has accused Starbucks of "overshadowing" its health-conscious drink with the sugary Unicorn Frappuccino in a new lawsuit.

Starbucks says it believes the claims have no merit.

Gold demand 18% down
The first-quarter drop in central bank buying is reported to feed into an 18 per cent fall in global gold demand. The total imports during January-March period rose by 112 per cent to 270.1 tonne from 127.4 tonne in Q1 2016.


"The coordinated social media blitz orchestrated by Starbucks drowned out the fame that any coffee shop in Brooklyn could obtain", the lawsuit said, according to a report in the New York Daily News.

A representative from the coffee company told TMZ that their unicorn drink was inspired by unicorn trends taking place on social media at the time. Starbucks just introduced a Midnight Mint Mocha Frappucccino for the anti-unicorn drink crowd! The Midnight Mint Mocha Frappuccino is the coffee chain's most recent concoction-and it's here to stay all summer long. The End's Unicorn Latte is a wellness potion made with cashews, cold-pressed ginger, spirulina extract, spirulina powder, and maca root. "For example, People Magazine broadly proclaimed that Katy Perry, a world-renowned recording artist and marketing icon, "Spits Out Starbucks' Unicorn Frappuccino After One Sip'". The Unicorn Frapp is a sweet liquid treat with pink and blue assets. Freeman says that the secret menu drink is essentially a Pokémon Go Frappuccino, a Vanilla Bean-based drink which was available for a limited time, without raspberry syrup. We'll have to wait and see what happens if the unicorns end up in court.

"We were particularly harmed by the fact that the scale that Starbucks can market is so great that it caused this idea of irreparable harm to the value of our product". The End is suing for an undisclosed amount and a public apology.

Comments